Calculating Your Marketing R.O.I – Understanding The Cost of a New Customer
- 3 min read
When I speak to a business owner looking to run a marketing campaign, they generally know what they sell, for how much and in most cases what it costs to service/provide their offer or product. The one question that stumps 90% of small business owners is “What is your acquisition cost?” Sometimes I think the… Continue reading Calculating Your Marketing R.O.I – Understanding The Cost of a New Customer